New Zealand’s official cowbassador, Rosie the Cow, may soon be appearing at a school near you.

Dairy NZ’s is stepping up its efforts to get all of New Zealand to understand the role the dairying sector plays, by heading into the country’s classrooms.

This week, the industry-good body’s educational part of its website, www.godairy.co.nz, went live.

Targeted at primary school students, the interactive site comes complete with resources for both teachers and children.

In addition to learning about how farms and cows work, classes can even request a farm visit through the site, or alternatively, ask a farmer to visit their school.