National Agricultural Fieldays is the largest event of its kind in the Southern Hemisphere, and the fifth largest in the world. This year Fieldays is again breaking records, nearly 1000 exhibitors, and huge crowds expected to match the 120,000 of 2010. But the question on everyone’s lips remains to be answered. Will the current record commodity prices farmers are receiving translate into increased sales at Fieldays? Benedict Collins went in search of the answer...